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Gain high response rate for your direct mail campaign using various...

One of the easiest and most effective ways to increase the response rates of a direct mail campaign is to add interactive components, such as landing pages and the use of social media. Chick-fil-A, one...

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Stein Mart Drives Store Traffic and Grows Customer Database

Stein Mart stores offer the merchandise, service, and presentation of a better department store, at prices competitive with off-price retail chains. Stein Mart selected stores from Kentucky, Ohio, and...

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Nonprofits Lead 2011’s List of Top 50 Direct Mailers

Target Marketing has published their list of 2011’s top 50 mailers http://bit.ly/otEfG2 . It’s always interesting to note which vertical markets have the top mailers. This year’s results: (Note: list...

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